Meet Lotta Luolamo – style director and wardrobe stylist with a multidimensional sense of style and aesthetics. Lotta’s expertise derives from inspiration and knowledge from different cultures coming from her perspective roots of her homeland Finland and her extensive exposure within Asia, U.S and Europe. With her educational background stemming from Business & Interior Design in Finland she extended to study Visual Communications abroad at the FIDM/ Fashion Institute of Design and Merchandising in Los Angeles, CA to get more human centric experiences in the field of visual beauty.
With an immense variety of industry experience working with record labels, production companies, advertising agencies, directors, and photographers, she has worked on various sets for theatre, television, commercials, photo shoots and music videos as well as on event, concert and tour styling – clients ranging from LA to her homeland Finland, including Justin Bieber, Chris Brown, Sean Kingston, Angela Simmons and Finnish talents JVG, Sanni, Abreu, Maija Vilkkumaa, Elastinen, Jenni Vartiainen, Paula Vesala – just to name a few. She has also been working on long term image consulting and personal shopping for up and coming artists in both U.S and Europe. Lotta loves progressive movement and gladly takes over different kind of challenges and opportunities – in 2014 she worked for Vivienne Westwood Americas In House PR Team as their Studio Manager. With deep love for what she does, trying to work as extensive as she can between Europe and U.S, Lotta offers an unique skill to make her clients feel not only the beauty, but the comfort of fashion.