Meet Lotta Luolamo – style director and wardrobe stylist with a multidimensional sense of style and aesthetics with 10+ years of experience in the fashion and entertainment industry. Lotta’s expertise derives from inspiration and knowledge from different cultures coming from her perspective roots of her homeland Finland and her extensive exposure within Asia, U.S and Europe. With her educational background stemming from Business & Interior Design in Finland she extended to study Visual Communications abroad at the FIDM/ Fashion Institute of Design and Merchandising in Los Angeles, CA to get more human centric experiences in the field of visual beauty and entertainment business.
With an immense variety of industry experience in both United States and Europe, working with artists, record labels, production companies, advertising agencies, directors and photographers, she has worked on various sets for music videos, television and movies, theatre, commercials and photo shoots as well as on event, concert and tour styling – clients ranging from LA to her homeland Finland, including Justin Bieber, Chris Brown, Sean Kingston, Angela Simmons and Finnish talents JVG, Haloo Helsinki!, Sanni, KUUMAA, Abreu, Maija Vilkkumaa, Nelli Matula, Ida & Kalle – just to name a few. She has also been working on image consulting and personal shopping for up and coming artists as well as private clients. Lotta loves progressive movement and gladly takes over different kind of challenges and opportunities. In 2014 she worked for Vivienne Westwood USA In House PR Team as their Studio Manager. With deep love for what she does, trying to work as extensive as she can between Europe and U.S, Lotta offers an unique skill to make her clients feel not only the beauty, but the comfort of fashion and wardrobe.