ABOUT

Meet Lotta Luolamo – fashion stylist and wardrobe designer influencing the entertainment world both in her homeland of Finland and her second home in Los Angeles. Lotta’s expertise derives from inspiration and knowledge from different cultures coming from her perspective roots of Finland, living in LA for 6 years and her extensive exposure within Asia, U.S and Europe. With her educational background stemming from Business & Interior Design she extended her studies to Visual Communications at FIDM/ Fashion Institute of Design and Merchandising in Los Angeles, CA to get more human centric experiences in the field of Visual Beauty.

With an immense variety of industry experience working with record labels, designers, photographers, creative directors and producers she has worked on various sets for theatre, television, commercials, photoshoots and music videos as well as event and red carpet styling with clients ranging from Justin Bieber, Chris Brown, Sean Kingston, Nico and Vinz, Angela Simmons to Finnish talents JVG, Sanni, Kasmir, Anna Abreu, SAARA, Elastinen, Jenni Vartiainen, Paula Vesala, Mikael Gabriel – just to name a few. She also concentrates on long term image consulting, personal shopping and branding for most of her clients. In 2014, she gained even more experience of the fashion industry working as a Studio Manager for Vivienne Westwood America as part of their In House PR Team in LA. In the field of wardrobe design she is currently working as the head stylist for Idols Finland. Lotta continues her progressive movement taking over different kind of challenges and opportunities trying to work as extensive as she can in both Europe and U.S.With deep love for what she does,Lotta offers an unique skill to make her clients feel not only the beauty, but the comfort of fashion.

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Photo: santifox.com

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LOOP LOOKS INTERVIEW x FEBRUARY 2014